HP introduces ‘Thinspiration’

Hewlett-Packard India (HP), on Wednesday announced the launch of 'Thinspiration' notebooks.

With new designs and features, the thin and ultra portable new notebook portfolio from HP includes the limited edition HP Mini by Studio Tord Boontje, the HP Pavilion dm1 and dm3 and the ultra-slim HP ProBook 5310m that deliver an optimal balance of mobility and cater to a wide spectrum of consumers.

Ravi Swaminathan, president, personal Systems Group, Hewlett-Packard India said, "The launch of the 'thin and light' range raises the bar for the category, while promising a new paradigm for the Indian consumer - 'light weight' and 'style' bundled with world class performance. Our new range of notebooks further consolidates our position as the undisputed leader in notebook design."

Following successful collaboration with Vivienne Tam last year, HP's partnership with world-renowned Tord Boontje is the next step in its strategy to align with designers who are leaders in their field. HP and Tord Boontje share a common vision in their respective fields of social and environmental responsibility and influencing others to do the same, said a press release.

Kevin Frost, vice president and general manager, Consumer Notebooks Business Unit Personal Systems Group said, "With the launch of 'Thinspiration' from HP's stable, it is our endeavour to provide a power packed, performance loaded stylish 'thin and light' notebook experience to our consumers."

He added that backed by extensive R&D, HP reinforces its commitment to innovation in technology. The consumer mobility industry is poised to grow, and as the leading player in the PC industry they believe in fuelling this growth through our enhanced product offerings by catering to the well studied needs of the user.